The Case for Enterprise Mobility
The advent of cloud services, tablets and the smartphone has given rise to effortless accessibility of data and computing power at any time and from any place. As the pace of business increases, smarter and more efficient mobile work habits are adopted by companies to stay ahead of competition.
Whether simply accessing the internet on the go via your smartphone, or preparing a presentation in the cloud through your tablet in real time, the dependency of business personnel on mobile platforms is on the rapid incline. Enterprise mobility is the term coined for working on the go with a high dependency on accessible real time data via various modes of mobile devices, and is now vastly accepted and practised by companies of any size worldwide. It is a trend that is generating notable profits for the businesses, estimated at $318 billion for the global market by year 2020.
Businesses maintaining large amounts of activities and assets online benefit from the increased efficiency and quick accessibility through the use of enterprise mobile apps. Some of the available apps work as scanners that utilise the inbuilt camera of smartphones and tablets to provide easy tracking of inventory at any point from the start till the end of a transaction, hence speeding up operations as well as allowing decision makers to quickly decide on future inventory management based on real time historical sales data.
Apps integrating Content management systems (CMS) and CRM capabilities allow field workers and sales personnel to report information in real time to management, allowing for immediate decision making or storage of information in logs for future analysis, even while management staff is out of office. The ability to gather and share information seamlessly in real time amongst all levels of business personnel enhances decision making. An example is in the case of special customised apps being more widely utilized in the health care industry which allow both caregivers and patients themselves to monitor and report their health levels to centralized cloud facilities. With such efficient data collection, doctors at the other end can make speedier diagnoses, and this also ensures there is no compromise of privacy of patients' personal information.
Once integrated with a comprehensive CRM system, data fed through the apps are able to output various scenarios which prepare both management and field workers to better handle any sales scenario, enabling them to weigh all possible options in order to speed up a successful sales transaction, as well as maximise both customer satisfaction and revenue.
With organised logging and accessibility of data, the allocation of resources can be easily and efficiently implemented, avoiding wastage and increasing profits. Mobile solutions which allows for real time tracking and dynamic allocation of field workers in the service industry in regions of high demand result in optimized productivity.
This option is useful across all industries, whether it be for small to medium sized enterprises (SMEs) to large MNCs such as those involved in oil and gas industry. For the small businesses, each individual can remotely share information on high sale locations, whereas for large industries, the sharing of information increases visibility of remote operations of smaller branches across the globe.
Within large companies, internal social apps give rise to a rich exchange of ideas and collaborations. This mix of knowledge between various departments not only increases productivity and teamwork, but also improves cross-functionality and problem-solving processes as more minds come together to enhance operational efficiency, and produce greater results and profits for the companies.
Last modified on 15 February 2019